Messaging Homeowners
Communicate effectively with potential customers
Overview
After expressing interest in a job, you can message homeowners directly through BlueClerk. Good communication can be the difference between getting hired and being passed over. Here's how to make the most of your conversations.
Accessing Conversations
Finding Your Messages
- Go to "Messages" in the navigation
- See all active conversations
- Click any conversation to open it
Conversation Sources
Conversations start when:
- You express interest in a marketplace job
- A homeowner sends you a direct job request
- You're working on an existing job
Messaging Best Practices
First Response
When a homeowner messages you:
- Respond quickly - within hours, not days
- Be helpful - answer their questions fully
- Stay professional - this is a business interaction
Ongoing Communication
Throughout the conversation:
- Be clear - avoid jargon they won't understand
- Be honest - about pricing, timing, capabilities
- Be patient - they may need time to decide
- Be available - check messages regularly
What to Discuss
Common conversation topics:
- Scope clarification - making sure you understand the work
- Availability - when you could do the job
- Rough pricing - ballpark estimates
- Experience - your background with similar work
- Process - how you work
What Not to Do
- Don't be pushy or pressure them
- Don't badmouth other contractors
- Don't share confidential information
- Don't make promises you can't keep
- Don't ignore messages for days
Giving Estimates in Chat
Rough Estimates
You can give ballpark figures:
"For this type of faucet repair, typically $150-250 depending on parts needed. I can give an exact quote after seeing it in person."
Be Clear About Limitations
Without seeing the job:
- Estimates are approximate
- Final price depends on actual conditions
- Unexpected issues can change scope
On-Site Estimates
For accurate pricing:
"I'd be happy to come out for a free estimate. Are you available Tuesday or Wednesday this week?"
Handling Common Situations
Price Shoppers
If they're just comparing prices:
- Give general ranges
- Emphasize your value (experience, warranty, quality)
- Don't engage in race-to-bottom pricing
Slow Responders
If they go quiet:
- Send one follow-up after a few days
- Keep it friendly and low-pressure
- Accept that some won't respond
Detailed Questions
If they have lots of questions:
- Answer thoroughly - it shows you're knowledgeable
- Offer to discuss by phone if easier
- See it as a positive sign of interest
Attachments
Sending Photos or Files
You can share:
- Portfolio photos of similar work
- References or testimonials
- Company information
To send attachments:
- Click the attachment icon
- Select files
- Send with your message
After Getting Hired
Next Steps
Once they hire you:
- Address is shared - you can now see their location
- Schedule the work - coordinate timing
- Confirm details - verify scope and expectations
- Do great work - this leads to more business
Continued Communication
Keep using BlueClerk chat to:
- Confirm appointments
- Send updates
- Discuss any changes
- Follow up after completion
Tips
- Treat every conversation professionally
- Respond same-day when possible
- Be yourself while staying professional
- Build relationships, not just transactions
- Thank them for their interest
Common Questions
Q: Can I call homeowners directly? A: Only after they hire you and share contact info. Use BlueClerk messaging initially.
Q: What if they ask for free work or unreasonable discounts? A: Politely decline. Know your worth and stick to fair pricing.
Q: Should I message if I don't hear back? A: One follow-up is fine. Multiple messages can seem pushy.
Q: Are messages saved? A: Yes, all messages are saved in the conversation history.
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